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The Identity Circle Blog
Say 'hello' to the Societal Brand
Posted By: Larry Ackerman on Jul 28, 2009 @ 02:00 AM | No comments
The economic crisis has managed to shine a bright light on the fact that business and life are utterly intertwined. What does that mean for branding? It means that it’s not just about the customer anymore.
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Keywords: brand, Einstein, General Motors, society, Walmart
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About Me
Name:
Larry Ackerman
Location:
Connecticut, United States
My career has been about helping organizations and individuals discover their uniqueness and potential,and then bringing that potential to life in ways that dramatically enhance their performance, impact and reputations.
Topics
Brand
- What works, what doesn’t and why
Work-life
- Making your work-life work
Boomers
- Creating the experience of your lifetime
Parenting
- Honoring the individual inside the child
Identity crises
- How to get from trauma to triumph
Relationships
- Building trust that lasts
Leadership
- From authenticity, integrity